Education

Impact of video-based learning in business statistics: a longitudinal study

N. Lewis, R. Lewis, et al.

This research by Naowarat Lewis, Rhidian Lewis, and Cristina Luca explores the transformative effects of video-based learning on first-year undergraduate business students in the UK. Over 11 years, the study highlights significant improvements in pass rates and enhanced engagement, leading to the introduction of a pioneering learning model for future inquiry.

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Abstract

This paper investigates the impact of a video-based learning (VBL) approach on the achievement of first-year undergraduate business students in a UK university over an 11-year period (2006-2017). Results show VBL improved overall pass rates and higher achieving students' performance in business numeracy, and enhanced continued student engagement. The study introduces a new learning model for further research.

Publisher

Humanities and Social Sciences Communications

Published On

Apr 06, 2023

Authors

Naowarat Lewis, Rhidian Lewis, Cristina Luca

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