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FORECASTING AMERICANS’ LONG-TERM ADOPTION OF CONNECTED AND AUTONOMOUS VEHICLE TECHNOLOGIES

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FORECASTING AMERICANS’ LONG-TERM ADOPTION OF CONNECTED AND AUTONOMOUS VEHICLE TECHNOLOGIES

P. Bansal and K. M. Kockelman

This study reveals how technology pricing and consumer willingness to pay can significantly impact the adoption rates of connected and autonomous vehicle technologies in the U.S. over the next three decades. Conducted by Prateek Bansal and Kara M. Kockelman, the analysis uses simulations to capture future trends in vehicle technology adoption.

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Playback language: English
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