Computer Science

'What they're not telling you about ChatGPT': exploring the discourse of AI in UK news media headlines

J. Roe and M. Perkins

Explore the dynamic portrayal of Artificial Intelligence in UK news media through this insightful analysis by Jasper Roe and Mike Perkins. Uncover how headlines oscillate between showcasing AI's potential and highlighting its systemic dangers, revealing the media's substantial influence on public perception. Delve into the implications for policymakers, educators, and AI developers.

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Playback language: English

Index

Abstract

This study analyzes the discursive representation of Artificial Intelligence (AI) and ChatGPT in UK news media headlines from January to May 2023. Using inductive thematic analysis informed by Agenda-Setting and Framing theories, the analysis of 671 headlines reveals a complex portrayal of AI, oscillating between promising potential and warnings of systemic dangers. Media representations often sensationalize AI, focusing more on warnings than positive applications. The findings highlight the media's role in shaping public perception of AI and suggest implications for policymakers, AI developers, and educators.

Publisher

HUMANITIES AND SOCIAL SCIENCES COMMUNICATIONS

Published On

Oct 30, 2023

Authors

Jasper Roe, Mike Perkins

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