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Personalized Pricing and Competition
EconomicsMunich Personal RePEc Archive (MPRA)

Personalized Pricing and Competition

A. Rhodes and J. Zhou

Dive into the intriguing world of personalized pricing—a study by Andrew Rhodes and Jidong Zhou reveals how it shapes competition and consumer benefits in both short and long-run scenarios. Discover the surprising implications for firm entry and market dynamics, including the impact of asymmetric data usage among firms.... show more
Introduction
Literature Review
Methodology
Key Findings
Discussion
Conclusion
Limitations
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