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Overcoming the pitfalls of economies-of-scale in shared accommodation: How can effective multi-listing management enhance the sustainability of homestay businesses?

Business

Overcoming the pitfalls of economies-of-scale in shared accommodation: How can effective multi-listing management enhance the sustainability of homestay businesses?

L. Gao and H. Li

This study by Lan-fei Gao and Hui Li delves into how economies-of-scale influence the survival of personalized versus professional homestay businesses. While professional businesses gain short-term survival advantages, personalized ones demonstrate long-term social benefits. Discover the role of effective host-guest communication and product quality in shaping these outcomes.

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