Business

Overcoming the pitfalls of economies-of-scale in shared accommodation: How can effective multi-listing management enhance the sustainability of homestay businesses?

L. Gao and H. Li

This study by Lan-fei Gao and Hui Li delves into how economies-of-scale influence the survival of personalized versus professional homestay businesses. While professional businesses gain short-term survival advantages, personalized ones demonstrate long-term social benefits. Discover the role of effective host-guest communication and product quality in shaping these outcomes.

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Playback language: English

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Abstract

This study investigates the impact of economies-of-scale on the survival of personalized and professionalized homestay businesses. Using a panel dataset of 551,605 properties in four US cities, the study finds that economies-of-scale provide short-term survival advantages to professional businesses but not to personalized ones. In the long run, the social benefits of personalized businesses outweigh the economies-of-scale advantages. Effective host-guest communication and high-quality products further moderate these relationships.

Publisher

HUMANITIES AND SOCIAL SCIENCES COMMUNICATIONS

Published On

Sep 27, 2024

Authors

Lan-fei Gao, Hui Li

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