Business

Sustainable consumption practices among Chinese youth

Y. Hong, A. A. Mamun, et al.

Discover the driving forces behind green consumption behavior in young Chinese consumers! This research by Yingxiu Hong, Abdullah Al Mamun, Mohammad Masukujjaman, and Qing Yang explores how environmental concern, knowledge, and social attitudes shape eco-friendly choices among youth, emphasizing the importance of education and awareness in fostering green habits.... show more

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