Humanities

Malaysian Chinese folk beliefs on Facebook based on LDA topic modelling

N. Hu, K. C. Ho, et al.

This study, conducted by Ning Hu, Kee Chye Ho, and Pik Shy Fan, delves into how Malaysian Chinese folk beliefs manifest on Facebook through topic modeling. By analyzing over 4000 text posts, intriguing themes such as 'Practitioners Worship' and 'Deity Legends' come to light, showcasing the powerful influence of social media in shaping cultural practices.

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