This study compares image restoration strategies in Chinese and American COVID-19 political speeches using corpus-assisted discourse analysis and Image Repair Theory. Analysis of 144 speeches reveals that Chinese leaders used bolstering and transcendence to project a responsible national image, while American leaders emphasized confidence and a leading geopolitical role. The findings have implications for national ideology promotion and crisis communication.
Publisher
HUMANITIES AND SOCIAL SCIENCES COMMUNICATIONS
Published On
Oct 04, 2024
Authors
Xiping Wang, Surinderpal Kaur, Noor Aqsa Nabila Mat Isa, Sheena Kaur
Tags
image restoration
political speeches
COVID-19
discourse analysis
national image
crisis communication
Image Repair Theory
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