Humanities

Fandom and identity construction: an analysis of Thai fans' engagement with Twitter

P. Smutradontri and S. Gadavanij

Discover how Thai fans actively engage with fan texts on Twitter and shape their identities as online media users. This study, conducted by Pitchapa Smutradontri and Savitri Gadavanij, analyzes 100 fan tweets, revealing various creative expressions and the unique 'Thai-ifize' method that infuses humor and transcultural elements into fandom.

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