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Evidence of the time-varying impacts of the COVID-19 pandemic on online search activities relating to shopping products in South Korea

Business

Evidence of the time-varying impacts of the COVID-19 pandemic on online search activities relating to shopping products in South Korea

J. Song, K. Jung, et al.

This study by Jiam Song, Kwangmin Jung, and Jonghun Kam reveals how online shopping searches in South Korea changed during the COVID-19 pandemic. Using comprehensive analysis, they uncover strong correlations between search activities and pandemic waves, highlighting shifts in consumer behavior that can inform future preparedness.

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Playback language: English
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