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American cultural regions mapped through the lexical analysis of social media

Interdisciplinary Studies

American cultural regions mapped through the lexical analysis of social media

T. Louf, B. Gonçalves, et al.

This groundbreaking study reveals how cultural regions can be inferred through the analysis of geotagged microblogging posts in America. By examining frequency distributions of content words, researchers have uncovered distinct regional discourse patterns influenced by various cultural factors. Conducted by Thomas Louf and colleagues, this research offers a comprehensive picture of modern American cultural areas.

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Playback language: English
Abstract
This work introduces a method to infer cultural regions based on the automatic analysis of large datasets from microblogging posts. Regional variations in written discourse are measured in American social media using geotagged tweets. Frequency distributions of content words reveal regional hotspots, and principal components of regional variation are derived. Hierarchical clustering yields cultural areas defined by discussion topics, uncovering a North-South separation influenced by African American culture, and further divisions providing a comprehensive picture of modern American cultural areas.
Publisher
Humanities and Social Sciences Communications
Published On
Mar 30, 2023
Authors
Thomas Louf, Bruno Gonçalves, José J. Ramasco, David Sánchez, Jack Grieve
Tags
cultural regions
microblogging
social media
geotagged tweets
regional variation
African American culture
discourse analysis

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