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What promotes the mobile payment behavior of the elderly?

Business

What promotes the mobile payment behavior of the elderly?

T. Huang, G. Wang, et al.

This research conducted by Tianyang Huang, Gang Wang, and Chiwu Huang delves into what makes elderly individuals in China open to using mobile payments. With insights from 316 participants, the study reveals that ease of use and trust are pivotal, while perceived risks pose challenges. A must-listen for anyone involved in mobile payment innovation!

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Playback language: English
Abstract
This research explores the factors influencing elderly individuals' intention to use mobile payments in China. A mobile payment acceptance model was developed and validated using data from 316 elderly participants and structural equation modeling. Results indicate that perceived ease of use directly affects perceived usefulness, which in turn positively influences mobile payment intention. Information quality and service quality directly impact perceived trust, which also positively affects mobile payment intention. Perceived risk negatively affects mobile payment intention. The findings offer valuable insights for mobile payment developers and policymakers to create more elderly-friendly systems and promote sustainable mobile payment growth.
Publisher
Humanities & Social Sciences Communications
Published On
Nov 08, 2024
Authors
Tianyang Huang, Gang Wang, Chiwu Huang
Tags
mobile payments
elderly
China
trust
perceived risk
ease of use
service quality
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