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Understanding the mediating effect of switching costs on service value, quality, satisfaction, and loyalty

Business

Understanding the mediating effect of switching costs on service value, quality, satisfaction, and loyalty

M. Ha, G. Nguyen, et al.

This research conducted by Minh-Tri Ha, Giang-Do Nguyen, and Bao-Son Doan delves into the critical dynamics between service quality, service value, customer satisfaction, and loyalty within Vietnam's private healthcare sector. It reveals the surprising impact of switching costs on customer loyalty, offering vital insights for improving patient relationships.... show more
Citation Metrics
Citations
19
Influential Citations
1
Reference Count
71
Citation by Year

Note: The citation metrics presented here have been sourced from Semantic Scholar and OpenAlex.

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