Business

Research on time-value-oriented business model innovation path in life services enterprises and its impact on customer perceived value

X. Liu, Y. Sun, et al.

Discover how innovations in business models enhance customer perceived value in life service enterprises. This research by Xia Liu, Yanhan Sun, Shengshi Zhou, Yu Li, and Shan Zhuang explores a time-value-oriented approach, revealing specific strategies that deliver varying impacts across different services, notably the express delivery sector.

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Abstract

This paper investigates the time-value-oriented business model innovation path in life service enterprises and its impact on customer perceived value. The study constructs a time-value-oriented business model innovation path encompassing value proposition, key processes, core resources, and transaction methods. A questionnaire survey reveals that innovations in these four aspects enhance customer perceived value, with variations across different life service industry types (express delivery showing the highest enhancement). The research offers practical insights for enterprises seeking to improve customer value by innovating their business models.

Publisher

HUMANITIES AND SOCIAL SCIENCES COMMUNICATIONS

Published On

May 01, 2024

Authors

Xia Liu, Yanhan Sun, Shengshi Zhou, Yu Li, Shan Zhuang

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