Transportation

Promoting green transportation through changing behaviors with low-carbon-travel function of digital maps

L. Zhang, L. Tao, et al.

Discover how Li Zhang, Lan Tao, Fangyi Yang, Yuchen Bao, and Chong Li explored public attitudes towards green transportation in China, unveiling the potential of digital map technology. This nationwide survey reveals a growing acceptance of eco-friendly travel, especially among the youth, driven by convenience and safety. Learn how integrated digital tools can enhance public engagement in sustainable mobility.

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Playback language: English

Index

Abstract

This study investigates public awareness and behavior regarding green transportation in China, focusing on the role of digital map technology. A nationwide survey (7369 respondents) revealed high acceptance of green transportation, particularly among younger individuals. Convenience, safety, and weather were identified as key influencing factors in mode choice. Digital tools, such as integrated green transportation portals on map applications, offer innovative options for public participation in green mobility. The study emphasizes the need for collaboration between government, organizations, and digital technology companies to promote green transportation and establish emission reduction standards for low-carbon living.

Publisher

Humanities and Social Sciences Communications

Published On

Feb 22, 2024

Authors

Li Zhang, Lan Tao, Fangyi Yang, Yuchen Bao, Chong Li

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