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How does social capital promote consumer participation in food safety governance? Evidence from online food consumers in China

Food Science and Technology

How does social capital promote consumer participation in food safety governance? Evidence from online food consumers in China

Y. Su, S. Zhang, et al.

This study conducted by Yiqing Su, Shifei Zhang, Yanyan Li, and Hailong Yu reveals how social capital plays a crucial role in enhancing consumer participation in food safety governance in China. It showcases the ways in which social connections mitigate free-riding behaviors and promote community engagement in ensuring food safety.

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Playback language: English
Abstract
This study investigates the impact of social capital on consumer participation in food safety governance in China. Using data from 1229 online food consumers, the study finds that social capital reduces free-riding and encourages participation through information sharing and direct supply of safe food. The findings offer insights for promoting consumer participation in food safety governance in developing countries.
Publisher
HUMANITIES AND SOCIAL SCIENCES COMMUNICATIONS
Published On
Jan 01, 2024
Authors
Yiqing Su, Shifei Zhang, Yanyan Li, Hailong Yu
Tags
social capital
consumer participation
food safety governance
information sharing
China

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