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Abstract
This research examines how major American entertainment conglomerates (AT&T, Comcast, Disney, ViacomCBS, and Fox) responded to the COVID-19 pandemic and ensuing business shutdowns. Using historical and discourse analysis within a political economic framework, it analyzes the industry’s technological adaptation and innovation, arguing that the crisis accelerated the shift towards streaming platforms as the primary distribution mechanism for film and television.
Publisher
Humanities & Social Sciences Communications
Published On
Apr 21, 2021
Authors
Michael Johnson Jr
DOI
https://doi.org/10.1057/s41599-021-00776-z
Tags
COVID-19
entertainment industry
streaming platforms
technological adaptation
business shutdowns
political economy

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