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Green hotels visit intention among young adults: integrating the familiarity, novelty, trust, perceived risk, and theory of planned behaviour

Business

Green hotels visit intention among young adults: integrating the familiarity, novelty, trust, perceived risk, and theory of planned behaviour

L. Wang, Q. Zhang, et al.

Explore the intriguing factors that drive young adults to choose green hotels! This study, conducted by Lei Wang, Qi Zhang, Meng-Jie Ye, Philip Pong Weng Wong, and Yue Gong, delves into the impact of perceived risk, trust, and novelty on their intentions. Uncover how these dynamics shape the sustainable travel landscape.... show more
Citation Metrics
Citations
20
Influential Citations
0
Reference Count
169
Citation by Year

Note: The citation metrics presented here have been sourced from Semantic Scholar and OpenAlex.

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