logo
ResearchBunny Logo
Cyberostracism: Effects of Being Ignored Over the Internet

Psychology

Cyberostracism: Effects of Being Ignored Over the Internet

K. D. Williams, C. K. T. Cheung, et al.

This research by Kipling D. Williams, Christopher K. T. Cheung, and Wilma Choi investigates the effects of cyberostracism, revealing how being ignored online impacts individuals' feelings of control and belonging. Through two extensive online experiments, the study uncovers critical insights into conformity and emotional distress resulting from virtual exclusion.

00:00
00:00
Playback language: English
Abstract
This research explores the impact of cyberostracism—being ignored or excluded online—on individuals. Two online experiments manipulated ostracism levels in a virtual ball-tossing game. Study 1 (1486 participants from 62 countries) found that ostracized participants reported feeling worse, less in control, and less belonging. Study 2 showed ostracized participants were more likely to conform on a subsequent task. Results support the need threat theory of ostracism, demonstrating its effects even in remote, artificial settings.
Publisher
Journal of Personality and Social Psychology
Published On
May 10, 2000
Authors
Kipling D. Williams, Christopher K. T. Cheung, Wilma Choi
Tags
cyberostracism
online exclusion
virtual interaction
need threat theory
social belonging
conformity
emotional impact
Listen, Learn & Level Up
Over 10,000 hours of research content in 25+ fields, available in 12+ languages.
No more digging through PDFs, just hit play and absorb the world's latest research in your language, on your time.
listen to research audio papers with researchbunny