The Arts

Cross-cultural design in costume: case study on totemic symbols of China and Thailand

Y. Zou, C. Zhao, et al.

Discover how young audiences perceive the cultural symbols of the Chinese loong and Thai naga in costume design. This exciting study by Yixin Zou, Chao Zhao, Peter Childs, and Ding-Bang Luh uncovers the non-verbal language of costumes and proposes a framework for effective cross-cultural communication.... show more

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