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Communicating environmental data through art: the role of emotion and memory in evoking environmental action

Environmental Studies and Forestry

Communicating environmental data through art: the role of emotion and memory in evoking environmental action

D. B. Kaufmann, K. Palawat, et al.

This study reveals how innovative data visualization methods can effectively communicate complex environmental data to justice communities. Conducted by Dorsey B. Kaufmann, Kunal Palawat, Shana Sandhaus, Sanlyn Buxner, Ellen McMahon, and Mónica D. Ramírez-Andreotta, the research showcases how an interactive art installation not only engages emotions but also fosters environmental action.

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Playback language: English
Abstract
This case-control study investigates the effectiveness of different data visualization methods in communicating environmental data to environmental justice communities. Two methods were compared: a static booklet and an interactive art installation paired with a booklet. Results show that environmental art effectively communicates complex scientific data, influencing emotion and memory, and increasing the likelihood of behavioral change and environmental action.
Publisher
Humanities & Social Sciences Communications
Published On
Dec 12, 2023
Authors
Dorsey B. Kaufmann, Kunal Palawat, Shana Sandhaus, Sanlyn Buxner, Ellen McMahon, Mónica D. Ramírez-Andreotta
Tags
data visualization
environmental justice
interactive art
community engagement
behavioral change
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