Political ScienceHumanities and Social Sciences Communications
British press coverage of international sports events hosted by Saudi Arabia: content analysis study in light of country concept model
Y. A. Almahraj
Explore the evolving narrative of Saudi Arabia in the British press as examined by Yazeed Abdullah Almahraj. This study uncovers how international sports events are shaping perceptions, and how both controllable and uncontrollable factors play a crucial role in this delicate balance of image and reputation.
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