This study investigates COVID-19 vaccine hesitancy using YouTube comments. Analysis of 43,203 comments reveals polarized views, with hesitancy stemming from concerns about vaccine safety, side effects, and distrust in government and pharmaceutical companies. Political affiliations significantly influenced vaccine decisions, and anti-vaccine misinformation fueled hesitancy. The study suggests crafting evidence-based social media messages to address these concerns.
Publisher
Humanities & Social Sciences Communications
Published On
May 06, 2022
Authors
Shasha Teng, Nan Jiang, Kok Wei Khong
Tags
COVID-19
vaccine hesitancy
YouTube comments
misinformation
public perception
trust
safety concerns
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