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The effects of heterogeneous CSR on corporate stock performance: evidence from COVID-19 pandemic in China
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This study explores how corporate social responsibility (CSR) influences corporate stock performance (CSP) during the COVID-19 pandemic in China. Authors Yunhe Li, Xinyi Shen, and Fang Zhang reveal that CSR can substantially cushion the impact of the pandemic on stock returns, with strategic and responsive CSR playing distinct roles.
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