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Gen Z Workforce and Job-Hopping Intention: A Study among University Students in Malaysia

Business

Gen Z Workforce and Job-Hopping Intention: A Study among University Students in Malaysia

S. N. S. Zahari and F. Puteh

This study, conducted by Siti Nuralieya Syahira Zahari and Fadilah Puteh, examines how intrinsic and extrinsic motivational factors shape job‑hopping intentions among Malaysian Generation Z. Surveying 369 university students, it finds achievement, recognition, salary and benefits, and working conditions significantly drive turnover — key insights for policymakers and employers seeking to retain Gen Z talent.

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Abstract
Recruiting and retaining top talents are crucial for firm competitive advantage. However, job hopping behaviour has become a significant problem for HR practitioners. In Malaysia, job hopping trend among Generation Z has led to a high turnover rate, causing both financial and non-financial damages to firms. This study has twofold objectives: to investigate the relationship between motivational factors and job-hopping intention among Gen Z, and to determine which motivational factors significantly influence job-hopping intention among Gen Z. A quantitative survey method was applied, with items adopted from past studies and validated for reliability. Data from 369 respondents enrolled in public and private universities in Malaysia were analyzed using inferential statistics. The study found that both intrinsic and extrinsic factors have significant relationships with job hopping intention among Gen Z. Only four factors significantly impacted job-hopping intention: achievement (most influential), recognition, salary and benefits, and working conditions. The study provides insights for government, researchers, and organizations into key motivators to retain Gen Z employees and reduce turnover.
Publisher
International Journal of Academic Research in Business and Social Sciences
Published On
Jan 13, 2023
Authors
Siti Nuralieya Syahira Zahari, Fadilah Puteh
Tags
Job-hopping intention
Generation Z
Motivational factors
Intrinsic motivation
Extrinsic motivation
Turnover/Retention
Malaysia
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