Business
Firms' corporate social irresponsibility behaviors during interplay with consumers in evolutionary game models
X. Zhao and J. Mi
Discover how Xiaoyang Zhao and Jie Mi explore the dynamic interplay between corporate social irresponsibility and consumer perceptions of corporate social responsibility using an evolutionary game model. This research unveils essential strategies for firms aiming to balance profit and social welfare in an ever-evolving market landscape.
Playback language: English
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