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Factors influencing continuance intention to use mobile banking: an extended expectation-confirmation model with moderating role of trust

Business

Factors influencing continuance intention to use mobile banking: an extended expectation-confirmation model with moderating role of trust

G. Nguyen and T. T. Dao

This study delves into the factors driving the intention to continue using mobile banking, revealing that perceived usefulness, satisfaction, adaptation, and self-efficacy play pivotal roles. The research, conducted by Giang-Do Nguyen and Thu-Hien Thi Dao, also highlights how trust influences these relationships, offering valuable insights for enhancing customer relationships in mobile banking.

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Playback language: English
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