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Comparing content marketing strategies of digital brands using machine learning

Business

Comparing content marketing strategies of digital brands using machine learning

Y. Chen

This study, conducted by Yulin Chen, explores innovative content marketing strategies utilized by major digital brands like Disney and Netflix through the lens of machine learning. Uncover insights into public participation dynamics, including likes and shares, to enhance your marketing approach.... show more
Citation Metrics
Citations
26
Influential Citations
1
Reference Count
80
Citation by Year

Note: The citation metrics presented here have been sourced from Semantic Scholar and OpenAlex.

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