Social Work

Communication competencies, culture and SDGs: effective processes to cross-cultural communication

S. Aririguzoh

Delve into the crucial role of culture in sustainable development as explored by Stella Aririguzoh. This research unveils strategies to enhance cross-cultural communication, focusing on the interplay of sender, message, channel, receiver, and feedback. Learn how cultural and media literacy can revolutionize our communication efficiency.

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Playback language: English

Index

Abstract

Globalization necessitates interaction and collaboration among individuals from diverse cultural backgrounds. Effective cross-cultural communication involves adapting message delivery to suit different cultural contexts. This paper examines the UN's acknowledgment of culture's role in sustainable development and proposes strategies for improving cross-cultural communication at each stage—sender, message, channel, receiver, and feedback—emphasizing cultural and media literacy for enhanced communication efficiency.

Publisher

Humanities and Social Sciences Communications

Published On

Mar 23, 2022

Authors

Stella Aririguzoh

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