HYPE: Marketing Assistance Grant

HYPE is MPMG’s annual grant program designed to support emerging Canadian artists in presenting new works across all performing artistic disciplines.

📖 About HYPE: Marketing Assistance Grant

HYPE is part of Murray Paterson Marketing Group's (MPMG) ongoing efforts to support, train, and mentor the next generation of performing artists. This program provides $12,000 worth of marketing and consulting services to promote the recipient's work during the winter or spring season.

Key Features:

• Media Relations: Raise the profile and awareness of the recipient’s new work.
• Digital Marketing: Enhance visibility and reach.
• Consulting Support: Prepare recipients for ongoing success through training, mentorship, and marketing resources.

🎁 Benefits of HYPE: Marketing Assistance Grant

• $12,000 worth of marketing services donated by MPMG.
• Services to be utilized in 2026 in conjunction with the selected work.

✅ Eligibility Criteria

To qualify for the HYPE grant, applicants must meet the following requirements:

• Be an organization that has been in operation for no more than three years as of the application deadline.
• Be a registered not-for-profit or charitable organization.
• Present a new, fully staged, full-length work or mixed program in a professional setting with a minimum seating capacity of 150 seats.
• Eligible performing arts genres include:
  • Dance
  • Theatre
  • Music
  • Comedy

📅 Application Date and Process

• Deadline: September 9, 2025 (5:00 PM PT).
• Upon receipt of applications, MPMG may require an interview with candidates. Interviews will be conducted either in-person or via Zoom.

How to Apply:

• Complete the application form here.

📌 Important Dates

• Date Published: June 19, 2025
• Application Deadline: September 9, 2025

🌟 Sponsor Organization

• Murray Paterson Marketing Group (MPMG)

🔗 Additional Information

For more details, visit the HYPE: Marketing Assistance Grant official page.

Apply directly via the application form.

• MPMG will donate $12,000.00 in marketing services to be used in 2026, in conjunction with the selected work.